Europa Regionum

Data on cities aggregated annually are a valuable resource of each territorial self-government unit. On their basis decisions are made, the order of activities carried out is determined. Due to the way of their presentation, which is difficult to read and differs from contemporary, market-friendly graphic forms, the data sets may become useless. The documents are long, incomprehensible, inaccessible, often unsightly – and their accessibility threshold is set too high in relation to the reception capacity not only of the inhabitants, but also of many officials. It results in insufficient reception of created documents among representatives of the social side, which negatively influences the quality of civic dialogue around the issues of local development. This article presents a comprehensive approach to formulating strategic management documents in terms of their readability, ease of reception and accessibility. A set of techniques and principles has been presented, which contribute to transparency and assimilability of presented contents. Some of them are applied in our work, others are still a challenge and a task for the future.