ISSN: 1509-0507
eISSN: 2353-2874
OAI
DOI: 10.18276/pzfm.2015.38-14
Issue archive /
ZN 865 PZFiM nr 38
Podróżujące rodziny, czyli jak towarzystwo dzieci różnicuje zachowania konsumentów turystów
(Travelling Families, or How the Company of Children Differentiates the Consumers Tourists Behaviors)
| Authors: |
Renata
Seweryn
Uniwersytet Ekonomiczny w Krakowie |
| Keywords: | family tourism Kraków family children consumer behavior tourists |
| Data publikacji całości: | 2015 |
| Page range: | 12 (149-160) |
Abstract
The purpose of the paper is to answer the question whether there is a difference between the behaviors of people travelling with children and the behaviors of other tourists. Using the information coming from the research into tourist traffic in the city of Kraków, conducted in 2014, there are specified (using Mann-Whitney U test and Pearson’s Χ2 test) the statistically significant differences of behaviors of these two groups of tourists visiting the city. The obtained results allow to conclude that families with children more often than other tourists: are guiding in the choice the destination by the opinion of the family and by the knowledge coming from school, are travelling for the relaxation and cognitive reasons or to visit relatives, are staying at the tourist reception area by about a week, are arranging the travel themselves, are travelling by car and are choosing the hotels or the private lodgings/apartments as a place of accommodation.
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