European Journal of Service Management

Wcześniej: Zeszyty Naukowe Uniwersytetu Szczecińskiego. Service Management

ISSN: 2450-8535     eISSN: 2451-2729    OAI    DOI: 10.18276/ejsm.2018.27/1-39
CC BY-SA   Open Access 

Lista wydań / Vol. 27/1, 3/2018
The combination of cheese dairy and agri-tourism as a way of doing business in rural areas – case study

Autorzy: Monika Sczygiol

Vesna Mrdalj

Dragan Brković
Słowa kluczowe: artisan cheese manufacturing agro-tourism non-agricultural activities farm
Data publikacji całości:2018
Liczba stron:6 (307-312)
Cited-by (Crossref) ?:

Abstrakt

The main aim of this paper was to describe the activity of the artisan cheese dairy and agri-tourism on the example of the farm “Wańczykówka”, which is located in the village of Krzeszów in the south Lower Silesia. The original source of information was used in the study, which was obtained by direct interview with the owner of the analyzed object. The farm is located in attractive tourist areas and has a good chance of developing non-agricultural activities as an additional source of income. The paper presents the motives for starting a business and characteristics of the farm profile. In addition, it was discussed the sourcing of raw materials and characterized the product variety, as well as the offer of agri-tourism services. The described artisan cheese dairy combined with agri-tourism is an excellent example of pursuing an interesting form of entrepreneurship in the countryside as well as promoting of local quality food.
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