ISSN: 2450-8535
eISSN: 2353-2858
OAI
DOI: 10.18276/ejsm.2017.24-03
Issue archive /
Vol. 24, 4/2017
Selected problems of strategic management in rural tourism
| Authors: |
Stefan
Bosiacki
University School of Physical Education in Poznan Bernadeta Hołderna-Mielcarek University School of Physical Education in Poznan |
| Keywords: | strategic management rural tourism Wielkopolska |
| Data publikacji całości: | 2017-12-31 |
| Page range: | 6 (17-22) |
| Klasyfikacja JEL: | O18 Z32 |
Abstract
This article focuses on the concept of strategic management in the rural tourism sector. It presents the assumptions and methodology of this concept in the formulation of tourism development strategies in rural areas. It shows a relational and network approach in the development of the tourism product against the background of building distinctive regional competences. An example of practical use of the concept of strategic management in the development of rural tourism in the Wielkopolska voivodship is presented.
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